Privacy Policy

Effective Date: 15th Feb 2026

At Pulse & Plank (“we,” “us,” or “our”), your privacy is important to us. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our studio, use our website, or engage with our services.

1. Information We Collect

To provide you with high-quality Pilates instruction and a safe studio environment, we may collect the following types of information:

  • Personal Information
  • Full name
  • Email address
  • Phone number
  • Date of birth
  • Emergency contact details
  • Health and fitness information relevant to Pilates practice
  • Booking & Payment Information
  • Class booking and attendance history
  • Credit/debit card details (processed securely via third-party payment providers)
  • Billing address (if applicable)
  • Digital & Website Usage Information
  • Website activity and usage data (via cookies or analytics tools)
  • IP address
  • Communication preferences
  • 2. How We Use Your Information

    We collect and use your data to:
  • Schedule and manage classes or private sessions
  • Communicate with you about bookings, updates, promotions, or policy changes
  • Process payments and issue receipts
  • Understand any physical limitations or medical conditions relevant to your safety
  • Maintain internal records for customer service, legal, or accounting purposes
  • Improve our offerings and website experience
  • 3. Sharing Your Information

    We do not sell, trade, or rent your personal information. We may share your data with trusted third-party providers to help us operate our business, such as:
  • Class booking and scheduling platforms
  • Payment processors
  • Email or SMS communication tools
    Legal or accounting professionals (when required by law or regulation) All third-party providers are required to protect your data in accordance with applicable privacy laws and our instructions.
  • 4. Data Security

    Pulse & Plank takes the protection of your personal data seriously. We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, loss, or misuse. However, please note that no system can guarantee 100% security, especially in digital communications.

    5. Your Rights

    Depending on your location and applicable laws (such as the General Data Protection Regulation (GDPR) or the California Consumer Privacy Act (CCPA)), you may have the right to:
  • Access the personal data we hold about you
  • Request correction or deletion of your information
  • Object to or restrict certain types of processing
  • Withdraw consent at any time (such as for marketing emails)

    To make a data request, please contact us at the details below.
  • 6. Data Retention

    We retain your information only as long as necessary for the purposes described in this policy, or as required by applicable laws (e.g. financial or health/safety recordkeeping).

    7. Cookies & Website Analytics

    Our website may use cookies and analytics tools (e.g., Google Analytics) to understand visitor behavior and improve your online experience. You can disable cookies in your browser settings, though this may affect some functionality.

    8. Updates to This Policy

    We may update this Privacy Policy periodically to reflect changes in our practices, technology, or legal requirements. When we do, we will update the “Effective Date” at the top of this page. We encourage you to review this policy regularly.

    Contact Us

    Address: Unit-102 - 105 Gordon Baker Rd Toronto ON M2H 3S1

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